Google Analytics allows you to identify which conten

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greatest amount of relevant data about the performance of your pages and user behavior in order to provide an increasingly satisfactory Experience. How can advanced filters help? Although the basic information in Google Analytics provides help, it is possible to increase the reach of these results with advanced filters. However, some stand out and are important for any professional who works with Digital Marketing. For this reason, we have separated some segmentation tips that you can use. More efficient content Content Marketing is a widely used strategy to generate traffic and create engagement with the target audience.



Taking this into account, advanced Fax Lists segmentation in t is the most efficient, that is, attracting those dedicated consumers to complete a purchase, for example. With this, it is even easier to identify which landing page format converts the most or even which blog posts serve the most as an incentive for a conversion. Everything can be refined through these filters, allowing you to identify exactly what you are looking for to perform a more complete analysis of the performance of your actions. Traffic origins mapped This point is very important to understand which sources are bringing the greatest number of users to your pages. With customizations, it is possible to understand, for example, which social networks generate the most .




engagement and clicks from users, or, then, discover whether the email marketing campaign works well or not in the mobile version. Potentially lower bounce rate Understanding what is not working on your pages is an important process to improve what you are offering to the user. Advanced filters can be used to identify exactly, for example, what is the source of a high bounce rate. In the end, many times, the overall .number is high, however, it is