Flywheel Marketing: a new concept focused on loyalty

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The sales funnel, a famous concept known by marketing experts, is becoming obsolete and no longer performs actions beyond sales.

It is important to persuade the cu Chinese Overseas Asia Number Data stomer to the point that they make a purchase, however, it is no longer possible to stop there.

Currently, more fundamental than being able to generate a sale is being able to truly win over a customer.

Loyalty is the key to success for contemporary companies looking to create a more lasting connection. In addition to wanting to constantly present new things to its consumers.

Flywheel Marketing emerged as a cyclical mechanism, in order to work not only on lead conversion, but also on customer loyalty.

Read the article until the end and learn everything about Flywheel Marketing and how to apply it to your next sales strategies.

What is Flywheel Marketing
Marketing Flywheel x Traditional Funnel
Flywheel e o Inbound Marketing
Flywheel Key Practices
The future has arrived!
What is Flywheel Marketing

After all, what is Flywheel Marketing? There is no consensus regarding free translation, as there is something related to “gear”.



The truth is that this methodology seeks to place the customer at the center of actions . In order to work on many more issues than the sales funnel.

The idea of ​​Flywheel Marketing is that the treatment and relationship with the customer does not end when they make a purchase – on the contrary.

Special actions to maintain a connection between the customer and the company are adopted strategically.

This way, Flywheel Marketing surpasses the sales funnel.

For new social demands, it's great. Since people increasingly seek to identify with the brand they are consuming.